Monday, March 16, 2026
Fintech3 Aug 20233 min read

PSD3 and the Evolution of Europe's Payment Landscape

The European Union's PSD3 aims to enhance financial innovation and consumer protection for payments. With new measures, it addresses key challenges and opportunities for the market.

PSD3 and the Evolution of Europe's Payment Landscape
Image via marqeta.com

Key Takeaways

  • 1."It’s welcome from an inclusivity perspective, as many of society’s most disadvantaged people continue to rely on cash," remarked a financial analyst focused on inclusivity in finance.
  • 2.The introduction of PSD3 is poised to significantly reshape the payments landscape in Europe.
  • 3.Building upon the legacy of PSD2, which initiated open banking regulations in 2018, PSD3 brings forward key measures that many in the fintech sector anticipate with enthusiasm.

The introduction of PSD3 is poised to significantly reshape the payments landscape in Europe. Building upon the legacy of PSD2, which initiated open banking regulations in 2018, PSD3 brings forward key measures that many in the fintech sector anticipate with enthusiasm.

"If, like Marqeta, you believe that the future of payments is about to be shaped by embedded finance in the coming months and years, there’s a good chance that you’ll be encouraged by some of the measures proposed in revisions to the European Union’s Payment Services Directive,” said a spokesperson from Marqeta. This perspective highlights a shared sentiment among innovators regarding the potential impact of these regulatory changes.

The European Commission (EC)’s proposed measures specifically target the enhancement of open banking functionalities. "The remaining obstacles need to be removed in order to improve customers' control over their payment data and enable new services to enter the market,” stated sources familiar with the EC's objectives. This includes a proposed dashboard that gives consumers insights into their data access rights and the ability to revoke access when necessary.

Consumer rights would benefit significantly from these mandates. Measures aimed at addressing temporary fund blocks and increasing transparency regarding ATM charges will resonate with vulnerable populations that often depend on cash. "It’s welcome from an inclusivity perspective, as many of society’s most disadvantaged people continue to rely on cash," remarked a financial analyst focused on inclusivity in finance.

Furthermore, the initiative to improve cash accessibility in retail settings is noteworthy. This will empower shops to provide cash services without mandating a purchase, fostering greater convenience for consumers.

Central to PSD3 is the desire to equalize the operational playing field between traditional banks and non-banking entities. In an era about to transition into embedded finance, "it’s vital...that both financial and non-financial businesses are given access to the EU’s different payments systems,” noted an executive from a prominent fintech firm.

On the data governance front, PSD3 introduces stringent measures concerning data sharing and consumer rights. As part of its aim to enhance privacy and security, the proposed legislation mandates that consumers will not be compelled to share their data with financial institutions without their consent.

Additionally, banks and fintech companies will need to create the technological backbone that allows them to share data with other financial entities with explicit customer permission. An important component of this framework is the standardization of customer data and interfaces, making it easier and safer to share financial information. A representative from a leading technology provider emphasized, "customer data and interfaces will also have to be standardized to align with financial data sharing schemes, of which financial institutions and fintechs will be required to become members."

To safeguard against data breaches, PSD3 proposes clear liability standards and resolution mechanisms. This strategic alignment is designed to encourage institutions in making data more accessible, eliminating any hesitancy due to potential repercussions of data sharing.

In tandem with promoting innovation, PSD3 prioritizes the protection of consumers against fraud, an increasing threat in an ever-evolving digital landscape. Implementing measures to enhance security while maintaining a seamless transaction experience is a tightrope walk for many fintech innovators.

As outlined by the EC, the framework will facilitate the sharing of fraud-related information among payment service providers and bolster consumer awareness about security practices. "The measure will also extend the refund rights of consumers who fall victim to fraud, while making it mandatory to check the alignment of authentication rules,” stated a legal expert in financial regulations.

As the payments ecosystem in Europe continues to evolve, PSD3 harbors the potential to drive significant progress in both consumer engagement and security measures. With its comprehensive approach to open banking and consumer protection, the directive is expected to lead to an increasingly efficient and inclusive financial services market, empowering both consumers and businesses in the years to come.